MailChimp

MailChimp has a great reputation in the email campaign world for its capabilities, flexibility, ease of use and relatively low cost. The platform hooks small and medium-size businesses with its low cost introductory plans that offer a full range of features. Business owners love the ability to see email analytics and to watch their list grow. Developers and designers like it, too, as it offers both a drag-and-drop template builder and the ability to use custom code.

Harmonic Northwest can set up custom email campaigns using default templates or going completely custom to match your other brand and marketing assets. These campaigns will spread the word about your business and bring in sales.

Advanced features at a low cost

Maybe the biggest selling point of MailChimp is the great value it delivers in terms of having a lot of advanced features that are available for a low cost. Their lower level plans give you advanced tracking, user and campaign management, and an easy-to-use UI for putting together your designs. You’ll also be able to schedule emails, use automation, A/B testing and more.

Customization-friendly

Whether you’re a marketing manager who writes copy, a designer wanting to make your campaigns look stylish or a developer wanting to push the boundaries of what an emailer can do, MailChimp is a great choice. It is exceedingly easy to use for new users and it allows for a great deal of flexibility in terms of how your content gets displayed.

Native integrations

MailChimp integrates with many popular online CMS and ecommerce platforms including WordPress, WooCommerce, Shopify, BigCommerce and Magento.

Supreme deliverability

Emails from MailChimp have great deliverability rates. You won’t have to worry about your email sendouts going straight to users’ spam folders.