Search engine optimization (SEO) means a lot of things these days. It means ensuring the markup in your codebase is semantically correct. It means optimizing your site to load quickly. It means being compliant with accessibilty standards. It means having relevant page titles, descriptions and URLs. It means having a coherent strategy around keyword content.

When it comes to achieving success in SEO, there is no silver bullet, but rather a it’s a process of doing a lot of little things (and some not so little things) right.

Harmonic Northwest has a great track record of helping improve website SEO. We are particularly good with finessing all of the fickle technical details, making sure that your codebase and supporting software set you up for success on search engine result pages. We love seeing 80+ and 90+ scores in Google Lighthouse and PageSpeed Insights and achieve those scores regularly for both desktop and mobile. We sometimes provide all of the SEO consulting needed for a site, and in other cases we bring in SEO specialists to help get that last and most-difficult SEO boost needed for the highest level of success.

Lightning fast pages

We employ state-of-the-art techniques to ensure your site loads quickly including server side caching, next-gen image formats like webp, image optimization, advanced font loading, CSS and JavaScript concatenation and minification, destination-sensitive image delivery via srcset and more.

Cache is king

We know our way around a cache. WordPress plugins like W3 Total Cache and Siteground Speed Optimizer Plugin provide file-based caching, database caching and more. Caching directives set at the server level ensure that website files remain available for reuse in the browser. Content delivery networks (CDNs) like CloudFlare serve files from nearby servers saving precious fractions of seconds for every static file on a site.

Out with the acronyms: CLS, LCP, FOUT…

Cumulative layout shift? We don’t budge. Longest contentful paint? No longer. Flash of unstyled text? Gone before you know it. We know how to handle all of the nasty acronyms that bog down your site performance.

Tag, we’re it!

Alt tags, meta tags, ARIA tags, heading tags: we use all of the tags to help your site shine in search results. If you’re looking for a team of tag experts, look no further, because we are “it”!